Diary of a Small Business, Freelancer Artist : March 2020 Review

Diary of a Small Business, Freelancer Artist : March 2020 Review

Disclosure: There are some affiliate links below and I may receive commissions for purchases made through links in this post. However, these are all products I use myself and thus highly recommend and support.

MARCH UPDATE : Life of an Artist

This past week I had been down with the flu. Although I was trying to keep myself content and high vibe, at one point I found myself in a panic mode.

There is too much media noise and then there is so much grief and fear around the world. And when you are a sensitive person like me, the fear and panic will rise at some time or another. We quarantined ourselves even before the virus spread reached an alarming number.

Which means all the more a solid reason to go inwards.
Revive old soul connection if needed. And review your place in the world.

As outbound flights were stopped, so did our Product based business of Wall Decals and Stickers. This nearly threw me banging my head on a wall.

I am guilty of not giving full attention to my digital products and graphics store. For the last couple of days, I reviewed my business direction and the dimensions it needs to spread into.

I revisited my Goals and the tasks that needed to be accomplished. And I did a lot of work!.

So the good news that came out of it is that my store is being stocked up!

I have been adding cliparts for easter, st patrick’s day cliparts, Art Prints and more. The current condition of the world, which ofcourse was unexpected gave me all the more reason to keep working on the digital aspect of my business.

I have read and seen so many graphic designers and artists going jobless during this time, which makes me think how I can help them in anyway. For now I have my Start Selling Art Online Ecourse ( which is free) to help you get started right now because it is never too late.

 

Now here are some of my actions that I took in the last few months which maybe you will find helpful in some way.

 

 

Got myself Ultimate Bundle Genius Bloggers Toolkit ( The best decision)

Yes I bought myself Ultimate Bundle’s Genius Bloggers Toolkit. This is one of the best decisions I made!. The bundle is jam packed with courses from some of the leaders in the industry. There is always room for learning and once you are doing business online you must keep yourself updated.

After learning so many things from so many people my mid is buzzing with ideas and ways to take my business to next level. I will be sharing my experience whenever I can through this blog and through my email.

Get Access to productivity Bundle

 

Moved my Email list to SendPulse 

I have been using Mailerlite for a while now and I even mentioned it in one of my posts earlier about alternate email provider to mailchimp . But since I noticed that my email list needs cleaning up with so many people who signued up for Free 75+ Cliparts but never even opened their emails after that. The email list grew so much!. While there is no point in investing in upgrading the account if there is no return on investment.

Anyway I moved my list to Sendpulse I am loving the ease of use and how it is free upto 2400 email subscribers and even after that the cost is not as high as Mailchimp or mailerlite.

Favorite Podcasts this month

Happy Wealth By Elise McDowell

Oh My Goodness Podcast by Hayley Tapper

The Ed Mylet Show 

Manifestation Babe | Money | Mindset | Manifestation

Business Management Tools that I am loving !

Trello Boards ( used for project management)

2 Checkout for payment processing

Elegant Themes for clients and my own websites

Other Useful tools that I always recommend

My Go to Planner to Streamline my Creative Business Goals

 

Latest Products in Shop

How to Use illustration and Graphic Design to Sell Things

How to Use illustration and Graphic Design to Sell Things

In this post you’re going to learn how I I go about creating digital product from my illustration and graphic design when you will come to know that how is he it is and how simple it really is.

 So why do you need to create various products from your illustration and graphic design?

Well if you are artist in a creative and you are looking for ways to sell your art online selling your illustrations and graphics as digital product it is one of the most profitable way a of earning extra income online.

Digital products that I recommend create and use are

Physical products that I recommend create and use are 

My Own Journey as a Graphic Designer // illustration Artist selling illustration and graphic design

You can see that there are plenty and tons of ways that you can use your art right now and start selling your art. I started first by selling my graphics on stock photo sites . Let me debunk the myth that only photographers can make money selling Photography through stock photo websites.

Illustration Artists like myself and graphic designers can do the same as well. My second venue was selling Vector Brushes Library that I used myself and these are a few of the products that still sell through my own website and Creative Market. Although I am no longer creating new packs but I still get revenue generated from these vector brushes created around 10 years back.

Next up I saw some potential in creating clip art bundles from my illustrations that I was already selling on Stock Photo Websites. I created Clip Art Bundles of my own illustration and graphic design and started selling them through Etsy , Art Fire and my own website. Very quickly I was day and night creating clip arts and illustrations . That was the time when there were not many sellers on Etsy , selling on etsy was very much simple and easy.

Later I found out that Digital Stamps ( Black and White graphics with just outlines ) were also very popular so I started created packs of my illustrations in black and white drawings as well. Then I found out that people who were interested in Cliparts they were also interested in purchasing matching pattern backgrounds as well. So I started creating pattern packs too.

HOW I RE-PURPOSED MY ILLUSTRATIONS AND GRAPHIC DESIGN

At this point my work process looked something like  this

New illustration  > Stock photo sites > Conver to JPGs and PNGs and create ClipArt Bundles > Convert to seamless patterns > upload to stock photo sites > upload as a JPGs Pack to Etsy > Create outline > bundle as Digital Stamp > Sell through Etsy

Now since I already had all the necessary ingredients required to create invitations for kids I started another etsy Shop and started selling invitation designs as well.

Since my Dear Huby ( DH ) had some experience in printers we started selling Wall Murals and Stickers !!

There is more to it and lots to it but my point is that Creating is itself creativity but when it comes to selling art online you have to be more creative . This journey doesnt end here it is just the begining , I have been dipping my toes into various venue and various ways to sell graphics But since that is a topic on another day.

Today I will continue with the ways you can start selling your graphics and Arts online right now.

Creating cliparts and graphic bundles using illustration and graphic design

 There are various websites from where you can start selling graphics and cliparts right from today when I started selling my graphics and illustrations online created simple clipart bundles and sold them through etsy for a while my shop it very well until I lost interest in creating more.

I was not only selling   I was not only selling cliparts but array to that were digital backgrounds  patterns and digital stamps if you are not familiar with digital stamps then these are just black and white white outlines that crafters used to create scrapbooking cards and use and their other projects which is in fact so such a fun way to use and I loved creating digital stamps

Photoshop and Illustrator brushes

 Once you have created any of the illustrations or graphics in a simple in a similar theme you can convert these to Photoshop brushes if you are interested in learning and how to create Photoshop brushes you might want to read this article that I wrote a while back

 similarly like Photoshop brushes creating Illustrator brushes is a very much of a fun way a few of my Illustrator brushes pack have want me more than two thousand Dollars over the years.

 just imagine what is the potential of selling your art online

 Books and Workbooks

 If you are a writer or you love writing you can create beautiful books or workbooks not only for yourself but for clients as well you can offer a book cover Designing Service as well .

When I am creating e Books are usually draft them up in Google docs  and once I have finished writing all the content I I take all the content into canva and create ebook covers and workbooks easily if you are familiar with Photoshop and Illustrator then you can create this ebooks in Photoshop as well other option is using Apple pages I honestly find it so much better and simpler to use Google Dogs for the content and then canva for the graphics.

I always use canva to create book covers just because they have so many free features that you can use and as this makes the creation process fast as well and if I have something some other graphic that is specific I use Photoshop Illustrator to create this graphics.

Invitation Designs

Creating invitation designs for kids birthdays is one of my passions I simply love creating birthday invitations and since I have created a big library of about 2000 or more graphics and illustrations over the years .Creating and selling invitation designs using those graphics is a no brainier .

All I have to do it is to drag this cliparts Islam and a few lines of text create beautiful Mockups and upload the a few of the  websites that you can sell invitation designs from Zazzle, Cafepress.

After selling through these websites for the last 10 years or so I have found that having my own self hosted website from where I sell this graphics an invitation from was the best decision that I took.

Planners and stickers

 like invitation designs once you have a big library of clip art and illustrations then creating stickers and planners almost comes like the next big thing you can do using your graphics I believe in re-purposing one piece of art creating more and more.

 we live in a fast pace marketing driven era knowing multiple ways of earning passive income for an artist is the next in things. Creating multiple products is not a difficult thing the difficult thing about it is creating the actual graphics and after that you can use the same graphics again and again and think about many ways of selling it you can even sell it on t-shirts home decor items mugs and many other products and sell through COD websites or from your own self hosted website so creating a digital product from your graphics and illustrations is actually really simple when you don’t overthink it

Now I would love to hear from you do you have your own digital product created from your graphics illustrations and if so how do you create them which products are you creating let me know in the comments below

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Diary of a Small Business, Freelancer Artist : August Review

Diary of a Small Business, Freelancer Artist : August Review

Disclosure: There are some affiliate links below and I may receive commissions for purchases made through links in this post. However, these are all products I use myself and thus highly recommend and support.

AUGUST EARNINGS BREAKDOWN USING ONLINE TOOLS TO SELL ART ONLINE

A lot of time Small Businesses online suffer and fall of the wagon when they have low sales. But I was compelled to share this month progress with other online digital sellers and small business owners in hope that this will somehow help other creative sellers like me .

In this post I will be sharing with you how I spent the month with THE low sales of the year time.I have been doing business online for a while now. But this summer had been the worst in terms of earnings but since there were not many sales to take care of I used the month of June for my own progress and spent most of the time learning a few tools and started integrating them in my own business.

There are two ways that you can face the “precieved failures ” . Either fight these times and take them as an opportunity of your growth or just kick it all goodbye. In the past as well I have shared with you some of my failed months but when i look back at them they were always there to teach me something. So How did this month go? Lets review.

 

Hired a Coach to get clarity ( FAILED Decision)

Since I had some time in my hands I joined some courses that helped me immensely to look into where I am going and what I am doing . I did hire a couch as well to help me pull through which turned out to be a really bad decision OR choice. Either way again an opportunity in disguise, this helped me clear out “Who NOT to hire as your coach! “. For us Artists there arent many coaches out there mainly because we are creative beings, we love to create art and already are stealing time from our busy life. This creative instinct helps us to move forward in our business but this also sometimes leads to frustrations when we are not able to see things moving forward.

For me the solution to turn my passion into biz involved learning new tech and then creatively twisting it to fit it into my own business using instinct and intuition.

Subscribed to Wham Bam Business Plan Business Plan for Small business owners

I can not be happy more ! , this has been one of the best decisions that I have made to date. Terra of Uncork Your Dork Provides her heart out in a well managed and maintained subscription plan. Wham Bam Business Plan takes you step by step through the various Phases of your business. Why I loved this community and subscription is that it has all the bits and bolts that you need to learn in order to run a business online.
In the past I have been a part of Various subscriptions and since my focus had been entirely on selling products instead on sales, those subscriptions were not helping me much. Although this subscription is also not focused entirely for sellers who are into creating and selling products but this is the best place you can know it all and implement into your business.

Being a member I can do have a special offer if someone else is interested you can signup using my link HERE and get $10 off for the first month and try it out yourself.

Successfully increased sales of Etsy using a few apps and tools.

I was successful in finding a go to business tools usage plan and have it streamlined. Nailing it and found out the best combination that fit my need. The first app in this list is Planoly for instagram, FriendsPlusMe for sharing my content to Google plus communities, Etsy Marketing Tool to autoschedule to Etsy ( get a 14 day free trial if you use this link) , Tailwind (14 day trial if you use this link to signup) to Schedule to pinterest and last but not the least a little script iMacros for Chrome to automate tasks. I will try to write a detail on all of these tools and share my blue print with you soon.

 

Stats for the month of August

Earned commission of stock photo sites ( I have talked about the details on these websites here)
Dreamstime $26.28 Last uploaded photo on this site 2010 ( I am no longer updating my content there )
Shutterstock $2.86 Last uploaded photo on this site 2010 ( no longer  updating my portfolio here)
Creative Market $10 Last uploaded photo on this site 2014 ( I rarely add something new now)
Wall Stickers & Murals Decalideas at Etsy $3000

istockphoto (12% off on photos when you use this link) 

Favorite Podcasts this month

Oprah’s SuperSoul Conversations

Unshakeable by Tony Robbins

Positive Soul

Dr. Wayne W. Dyer Podcast

Manifestation Babe | Money | Mindset | Manifestation

Business Management Tools that I am loving !

Trello Boards ( used for project management)

2 Checkout for payment processing

Elegant Themes for clients and my own websites

Other Useful tools that I always recommend

My Go to Planner to Streamline my Creative Business Goals

September Followers Goals

  • Blog Subscribers: Increase the numbers of followers and traffic July 2,400 in August 2,301 Goal Sept is 3,301
  • Instagram Followers: 784 followers Gaol 1,000
  • Pinterest: 2,232 followers , Goal 2,500 –  Monthly viewers 131,473 , Goal 1,50,000
  • Email List : 1,230  Goal 1,500
  • Open 2 new Pinterest Group Boards and grow them 
  • Autoschedule Instagram 15 Days content and streamline the process. (I am using Planoly)
  • Autoschedule tweets 15 Days content (I am using Postplanner)

 

Start Selling Online

STEP 1 : HOSTING

Choose the right Hosting for your WordPress Blog! Your No.1 most important step to be an independent Blogger!

STEP 2 : THEME!

Join millions who have already used the webs most successful Theme ever to build your Blog! “Divi Theme Builder”

STEP 3 : GET SUBSCRIBERS

Use my favorite Email Marketing Service to build a community of raving fans + potential customers with ConvertKit!

STEP 4 : GET TRAFFIC

My favorite Pinterest Scheduler “Tailwind” is making all the difference when it comes to skyrocketing your Blog Traffic!

STEP 5 :  ACCEPT PAYMENTS EASILY

Implement a Trustworthy payment processor to receive Sales earnings with ease

STEP 6 : GET SOCIAL

Join the community for creatives and Artists making money online selling Art

How to start an etsy shop series:  How to craft a perfect Etsy listing to skyrocket your traffic

How to start an etsy shop series: How to craft a perfect Etsy listing to skyrocket your traffic

I am so excited to be writing this post! , why ? because I know how much value this is going to bring you. If you have an etsy shop or you are thinking about opeing one OR wondering how to start an etsy shop .

Chances are you are struggling with driving traffic to your shop and etsy listings. I was once there… I used to struggle day in and day out and my etsy listings refused to show up in page one or even near that!

And then one day (actually it took years for me to figure it out)  I was finally able to figure it out and was able to successfully bring my listings ranking on the first page.

I was blown away! so excited ! the whole world of SEO for Etsy seemed like a foreign language and a divinci code to me before that I wished I would finally figure out. But infact the whole thing is just a matter of a few tweaks. Today I am feeling excited being able to share this with you.

Disclaimer:  I am not an EXPERT in SEO and I do not claim to KNOW IT ALL. There can be various ways to show up on etsy’s first page, having tried many ways this is the way that worked for me and I am putting this out there in hope that this will help other struggling Artists and crafters trying to make money online or wondering how to start an etsy shop .

Below are some of the Fundamentals of creating a perfect etsy lising. In my upcoming posts I will be sharing with you the tools that I recommend to help you with the process.

How to start an etsy shop and rank on first page of etsy

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For your very basic understanding The skeleton of an etsy listing consists of the following parts

  • The title
  • The description
  • the tags
  • the images

Now lets understand the importance of each of them.

The Etsy listing Title

Etsy provides a space for around 140 characters for you to create a title for the product. in order to create a traffic driving etsy title you can break it into 3 parts.

the beginning

the middle and the rest

Do your long tail keyword research and place your long tail keyword in the very beginning of the title. A long tail keyword is a specific keyword that describes your product, it has a strong search potential on etsy and also on google and it comprises of 3 or more words.

for the middle and the rest you will place your OTHER keywords that also have strong search potential.

So your title could be something like this

Long Tail Keyword, 2nd Choice keyword, 3rd keyword, 4th keyword, 5 keyword, describing words for rest of space.

In my upcoming posts I will help you discover and find these Long tail, 2nd, 3rd , 4th and 5th keywords.

The description

The description is the place where you will entice and grab your customers attention. Your customer has gone through a process and finally landed to your listing now it is upto you to sell your product. imagine you are walking into a store and a woman comes in front of you she is selling a scarf. How do you imagine she will approach you that you fall in love with the scarf enough to open up your wallet.

Here is a scenario

She walks up to you dangles the scarf in front of your eyes and goes on …..
“This scarf is made of wool, the thickness of the wool is perfect for a scarf and it took me 10 days to make it buy it”

OR

She talks about “How this scarf will benefit you” “How this will help you keep the cold away” and “Why this purchase is going to be a good decision”

There you have it ! she sold you the scarf when she talked about YOU not How .

It is as simple as that.

Craft your description with an attention grabbing statement, followed by the problem provide a solution and then give a call to action.

We will be talking just about these parts of a perfect description in the coming posts.

 The Tags

OK , so now you are at the part which actually makes your shop show up in search results, The Tags!. Remember the perfect title that you crafted? take that title and write various tags out of it , various options and possibilities using the keywords used in the title and dont forget to add the descriptive words as well.

The images

Etsy provides 10 images spaces to upload various photos. Use all of them! this does help in how healthy your etsy listing is . A picture is worth a thousand words use your photo space wisely and tell your story!

Ready to craft your own listing?

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